Research and Markets: Rise of the Dark Horse: Acer’s Notebook PC Strategy for Europe
Research and Markets: Rise of the Dark Horse: Acer’s Notebook PC Strategy for Europe
Dublin (PRWEB) July 6, 2005
Research and Markets (http://www.researchandmarkets.com/reports/c20225) has announced the addition of Rise of the Dark Horse: Acer’s Notebook PC Strategy for Europe to their offering.
Europe is the world’s second largest market for notebook PCs. The European market has attracted an increasing amount of attention in recent years, and has come to play a key role in the leading international notebook PC vendors’ business development strategies. Europe has also demonstrated a higher degree of flux than other mature market, as demonstrated by Acer’s meteoric rise in market share — from fourth place in early 2003 to first place in 2004.
In addition to an overview of the global and European notebook PC market, this report will present the specific strategies that Acer has implemented to succeed in Europe, as well as compare these strategies with those of other leading vendors Dell, HP, and Toshiba.
This report provides global desktop and notebook PC market forecast to 2008. European notebook PC market forecast to 2008 are also included together with an examination of the major factors driving European growth. The report reviews Acer’s development strategy, including success factors for the company’s gains in Europe. Leading vendor comparison based on regional product availability rate, target segments, and distribution strategies are provided in the report.
For more information visit http://www.researchandmarkets.com/reports/c20225
Laura Wood
Senior Manager
Research and Markets
press@researchandmarkets.com
Fax: +353 1 4100 980
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